The Story of RNZY

RNZY began in 2017 with no investors, no warehouse, and no inventory.

In fact, we started with exactly what we had around our apartment.

A couple pairs of shoes from the closet. An extra toaster from the kitchen. A few wooden bowls we no longer needed.

At the time, we were both working traditional jobs. We weren’t chasing the idea of building a large company—we were chasing freedom. We wanted to create an income that wasn’t dependent on having a boss and build a future that we controlled ourselves.

Every dollar from those first sales was reinvested back into the business. What started with selling our own belongings quickly evolved into sourcing products locally, then working with other businesses, and eventually building a full-scale e-commerce company.

Who Is RNZY?

RNZY is Ryan and Lindsay.

We’re a husband-and-wife team who believe that ordinary people can build extraordinary businesses through hard work, continuous learning, and a commitment to creating value for others.

What started as two people selling a few extra household items has grown into a business that supports our family, creates meaningful careers for our team, and helps other businesses reach customers across the country. While our company has grown, we’ve never lost sight of the fact that every product we sell represents someone’s hard work, someone’s dream, and someone’s livelihood.

That perspective continues to shape how we operate every day.

Building a Business, Not Just Selling Products

Our first “warehouse” was simply an extra closet in our apartment.

Back then, Facebook Marketplace didn’t offer shipping. Every sale meant meeting customers in person—at grocery store parking lots, post offices, or local police stations. We weren’t just learning how to sell products; we were learning how to build trust with every interaction.

As the business grew, so did our thinking.

We became obsessed with creating systems that were repeatable, predictable, and profitable. We believed that long-term success wasn’t about getting lucky—it was about building a business that consistently worked. We focused on sourcing inventory efficiently, pricing products intelligently, and developing fulfillment systems that could scale without sacrificing quality or customer experience.

Within just a few months, we realized RNZY could become much more than a side business. We made the decision to leave our jobs and commit to building the company full time.

As we expanded beyond local sales and began shipping products nationwide, demand grew quickly. In 2018, we hired our very first employee to help manage shipping. That team member is still with us today and marked the beginning of building a company rather than simply running a business ourselves.

Over the years, we’ve sold on Facebook Marketplace, eBay, and Poshmark, but the biggest transformation came when we embraced live commerce through Whatnot.

Live selling allowed us to connect with customers in real time, creating an interactive shopping experience unlike traditional e-commerce. Instead of selling products one listing at a time, we could build relationships while selling hundreds—and sometimes even thousands—of items in a single day.

For the past five years, RNZY has generated seven figures in annual sales. Today, our team includes specialists in shipping and live commerce, and we continue expanding as new opportunities emerge.